Kovert Creative, a bi-coastal marketing and communications powerhouse, has bolstered its ranks with the addition of Sony’s Mallory Morehead Pritzl to its entertainment public relations team. Based in Los Angeles, Morehead Pritzl will leverage her 15 years of experience in the industry to oversee communications for programming-focused clients like Jimmy Kimmel Live!, Paper Kite Productions, and SmartLess Media, while also working across Bloomberg Media and Spotify.
What makes Morehead Pritzl's appointment particularly intriguing is her diverse background. With tenures at Amazon MGM Studios, Fox, and NBC, she has worked on high-profile shows such as America’s Got Talent, Bob’s Burgers, and Jeopardy!, as well as gaining experience in corporate communications and publicity. Her career began in the prestigious NBC Page Program, setting the stage for a career in the entertainment industry.
Kovert’s co-CEO, Lewis Kay, praised Morehead Pritzl's strategic acumen and deep connections within the entertainment industry, stating, 'Mallory is sharp, strategic, and deeply connected across the entertainment landscape. Her experience across networks, streaming, and studios makes her a natural fit for our clients, and we’re fortunate to have her at Kovert.'
Kovert Creative specializes in a wide range of services, including brand communications, talent PR, video and content development, event production, experiential marketing, influencer and social media marketing, digital strategy, and creative and design. The firm's impressive client list includes top names like Jimmy Kimmel, Amy Poehler, Jack Black, and Markiplier.
The addition of Morehead Pritzl to Kovert Creative is a strategic move that leverages her extensive experience and industry connections. Her expertise in crisis communications and executive visibility will undoubtedly enhance Kovert's ability to navigate the complex world of entertainment PR, making her a valuable asset to the team.
